AI SEO audit by platform

The same free audit, with fixes written for the platform your site actually runs on.

By Abd Shanti Updated September 16, 2026 3 min read

Quick answer: The AI SEO basics are the same on every platform: let AI crawlers in, publish a sitemap, add structured data, and write pages that answer questions directly. What changes is where each setting lives. Pick your platform for the exact steps, or run the audit on any URL below.

Free website AI SEO audit

What every platform needs

  1. Crawler accessNo robots.txt rule, security plugin, platform setting or CDN feature should block the search crawlers and user fetchers listed in the AI crawler directory.
  2. Indexing in Google and BingSubmit your sitemap to both. Bing matters more than most checklists admit, because several AI assistants rely on its index.
  3. Structured dataOrganization on the homepage, Article on posts, Product on product pages, and FAQPage only where the questions are visible on the page.
  4. Answer-first contentOpen each section with a direct one or two sentence answer, then give detail, numbers and examples.
  5. Clean metadataA descriptive title under 60 characters and a meta description between 120 and 160 characters on every page.

Why the same site can pass on one platform and fail on another

Hosted builders make different trade-offs. Some let you write robots.txt freely, some only expose switches, and at least one ships a setting that blocks known AI crawlers in a single click. Some add structured data for you, others add almost none. Two sites with identical content can look completely different to an AI crawler, and the fix for one is often a setting the other does not have. That is why each guide maps every audit finding to the exact place it is fixed on that platform.

Hosting and CDN layers add another variable. A site can pass every platform check and still be invisible because a firewall or bot protection feature challenges automated traffic. The audit reports when a page could not be fetched at all, which is the clearest sign of that problem.

Platforms at a glance

PlatformEdit robots.txtAuto sitemapCustom schema
ShopifyYes, robots.txt.liquid templateYesTheme code
WordPressYes, SEO plugin or root fileYesSEO plugin
WebflowYes, SEO settingsYes, toggleCustom code
WixYes, robots.txt editorYesPage SEO settings
SquarespaceNo, crawler settings onlyYesCode injection
GhostYes, file in themeYesCode injection

Frequently asked questions

Yes, mostly for access and markup. Each platform controls robots.txt, sitemaps and structured data differently, so the fixes live in different settings. Content quality matters the same everywhere.
Any platform that serves server-rendered HTML, lets you control crawler access, and lets you add structured data can do well. The platform pages above show where each one needs attention.
Yes. It works on any public URL, whatever it is built with, and it does not need an account.
Abd Shanti

Abd Shanti

Co-founder and strategy lead at Outline Technologies, the team behind FreeGPTSEO and AI Citation Monitor. Abd works on how brands get found and cited by search engines and AI assistants.

Last updated: September 16, 2026.